Morfi Express is a food brand focused on the sports and fitness world, delivering ready-made meals designed for athletes, gym-goers and anyone committed to a healthy lifestyle.
TThe challenge was to create a visual identity for their new line of natural juices, including naming, label design and a campaign that communicated the essence of each product through its natural ingredients.
Three juices, three personalities. Green: apple, spinach and natural ingredients. Purple: beetroot, carrot and antioxidants. Yellow: passion fruit, honey and energy. Each one with its own name, color and story.
